QR Codes or Microsoft Tags

by MediaTrik on October 8, 2010

We’ve been setting up visual barcode marketing events and we’ve been experimenting with both the QR Codes and Microsoft Tags.  So what are the pros and cons?

Colorful–designable

Free! (at least for now)

Reader is available for most devices

Good readability, but only with Microsoft reader

Proprietary

Black and White or colors, but no design

Usually free, but often their is a catch–
(proprietary or ad based or redirected)

The more characters the less readability

Open source in many cases

Okay, so stay tuned!  We’ll let you know how it goes.

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